Bridgestone India launched a road safety education program at CIRT, Bhosari Pune. This is a year–long on-going, sustainable and multi-dimensional outreach programme, which will effectively connect with all road safety stakeholders, including enforcement officials, leaders and authorities. A series of activities will be conducted under the supervision of road safety supervisors to ensure the effective implementation of the programme. Some of these include establishing road safety clubs, community awareness campaigns, road safety contests, field studies, driver sensitization workshops, and in-school educational activities.
